Echo vs Canonry
Echo and Canonry are both open-source AI visibility tools you can self-host and audit. Echo's focus is transparent, independently verifiable tracking across ChatGPT, Claude, Perplexity, and Google AI Overviews — with white-label support for agencies and a documented methodology behind every number.
The short version
Canonry doesn't list Google AI Mode, Google AI Overviews, or Microsoft Copilot among its engines and has no sentiment analysis. Echo has all of that, and it's free to self-host.
Echo
Open-source AEO platform. Self-host for free, forever. Track AI visibility across ChatGPT, Claude, and Google AI Overviews with full transparency.
Canonry
Open-source, self-hosted agent-first AEO platform
About Canonry
Canonry is an open-source, self-hosted AEO platform (MIT license) that tracks how AI answer engines — Gemini, ChatGPT, Claude, Perplexity, and any OpenAI-compatible local model — cite websites, calling provider APIs with your own keys. It ingests server logs to measure AI-driven traffic, integrates with Google Search Console, GA4, Bing Webmaster, and Google Business Profile, and executes fixes via WordPress and JSON-LD schema. A built-in agent (Aero) exposes an MCP adapter.
Popularity grade: F
- Open source (MIT) and fully self-hosted
- Ingests server logs (Cloud Run, Vercel, WordPress) to measure AI-driven traffic
- Built-in agent with an MCP adapter and GSC, GA4, and Google Business Profile integrations
Feature comparison
| Feature | Echo | Canonry |
|---|---|---|
| Core Tracking | ||
| Multi-LLM Tracking | Yes | Yes |
| AI Visibility Score | Yes | Yes |
| Citation Analytics | Yes | Yes |
| Competitor Benchmarking | Yes | Yes |
| Brand Mention Tracking | Yes | Yes |
| AI Engines | ||
| ChatGPT | Yes | Yes |
| Google AI Overviews | Yes | No |
| Google AI Mode | Yes | No |
| Gemini | Yes | Yes |
| Perplexity | Yes | Yes |
| Microsoft Copilot | Yes | No |
| Claude | Yes | Yes |
| Grok | Yes | No |
| DeepSeek | Yes | No |
| Meta AI | Yes | Yes |
| Any Model | Yes | Yes |
| Real UI Answers | Yes | No |
| Bring Your Own Keys | Yes | Yes |
| Platform | ||
| White-Label / Agency | Yes | Yes |
| Open Source | Yes | Yes |
| Content Generation | No | No |
| Advanced Analytics | ||
| Prompt Volume Estimates | No | No |
| Sentiment Analysis | Yes | No |
| Query Fan-Out | Yes | No |
| AI Crawler Analytics | No | Yes |
| Geographic Tracking | No | Yes |
| Social Media Tracking | No | No |
| Shopping Tracking | No | No |
| Multi-Language | No | Yes |
| Actionable Insights | ||
| Action Recommendations | Yes | Yes |
| Content Gap Analysis | Yes | No |
| AI Site Audits | No | Yes |
| AI Keyword Research | Yes | No |
| Reporting & Integration | ||
| Email Alerts | No | Yes |
| API Access | Yes | Yes |
| TypeScript SDK | Yes | No |
| Python SDK | Yes | No |
| MCP Access | Yes | Yes |
| BI Connectors | No | No |
Key differences
Only in Echo
- Google AI Overviews
- Google AI Mode
- Microsoft Copilot
- Grok
- DeepSeek
- Real UI Answers
- Sentiment Analysis
- Query Fan-Out
- Content Gap Analysis
- AI Keyword Research
- TypeScript SDK
- Python SDK
Both offer
- Multi-LLM Tracking
- AI Visibility Score
- Citation Analytics
- Competitor Benchmarking
- Brand Mention Tracking
- ChatGPT
- Gemini
- Perplexity
- Claude
- Meta AI
- Any Model
- Bring Your Own Keys
- White-Label / Agency
- Open Source
- Action Recommendations
- API Access
- MCP Access
Only in Canonry
- AI Crawler Analytics
- Geographic Tracking
- Multi-Language
- AI Site Audits
- Email Alerts
Why choose Echo over Canonry?
Open source and transparent
Every line of code is open. You can verify exactly how your visibility data is collected, calculated, and presented. No black boxes.
Self-host for free, forever
Run Echo on your own infrastructure. The core platform is free and always will be, and Echo Cloud is there if you would rather not run it yourself.
Your data, in your stack
Pull every metric, sentiment included, into your own code with the REST API and TypeScript and Python SDKs, or ask Claude Code and Cursor about it over MCP. Export, fork, or migrate at any time.
Built to last
Bootstrapped and sustainable. No investors pushing towards dark patterns. We'll outlast the companies taking too much VC money.
Frequently Asked Questions
- What is the difference between Echo and Canonry?
- Both Echo and Canonry are open source, so you can self-host either one and inspect the code. Echo focuses specifically on transparent, independently verifiable AI visibility tracking across every major answer engine, with white-label support for agencies and a fully documented methodology behind each number.
- Is Echo a free, open-source alternative to Canonry?
- Yes. Echo is a free, open-source alternative to Canonry. You can self-host the full platform at no cost, read every line of code, and track your AI visibility across ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews without per-seat or per-prompt fees.
- Is Canonry open source?
- Yes, Canonry is open source. Echo is open source as well and is built specifically for self-hosted, independently verifiable AI visibility tracking, so you can audit exactly how each metric is calculated.
- How do Echo and Canonry compare on sentiment analysis, API access, and MCP?
- Echo includes all three: a 0 to 100 sentiment score for every AI answer that mentions you, a REST API with TypeScript and Python SDKs, and an MCP server so assistants like Claude Code and Cursor can query your data. Canonry offers API access and an MCP server, but we have not found it offering sentiment analysis.
- Can I self-host Echo instead of Canonry?
- Yes. Echo is designed to be self-hosted — deploy it on your own infrastructure in minutes with the CLI. You keep full ownership of your data and prompts, with no per-seat pricing and no third-party dashboard holding your visibility history.
Ready to track your AI visibility?
Deploy Echo in minutes and start monitoring how ChatGPT, Claude, and Google AI Overviews talk about your brand.